I create a lot of content online through my social media platforms, mostly LinkedIn. My content usually revolves around psychological safety, mental health, identities, intersectionality and my personal experiences. I put a lot of love and care into the content I create and would like to share some things with y’all so you can do the same.
There are a lot of ways to make your social media content more accessible but today I’ll only be breaking down captions, hashtags and descriptions.
Ellen Wagner (She/Her/Hers) created an amazing slide deck on why you should use CamelCase for writing hashtags.
She explains that for people with dyslexia or other learning disabilities hashtags that are written in camelcase are easier to understand because the ending of each word is more clear and therefore easier to read. Moreover, Screen readers read every word out loud. If the word is structured by capitalized letters in between, the screen reader makes it sound more like an actual phrase instead of a fast sequence of words. Therefore using CamelCase is a great way to make your feed more accessible to your blind followers and people with vision impairment or low vision.
I use Instagram to caption most of my short videos. It's free, easy to use and I’m able to download the videos with captions to redistribute to my other platforms.
Jazzmyne (She/Her) created an amazing tutorial on how to caption your Reels and stories.
Descriptions whether for videos or images are a must when creating content online. I’m able to add my descriptions in the body of my captions on Instagram and in the comments of my posts